McDonald’s Begins Fairy Tale Adventure With Hello Kitty

Collect all five limited edition Hello Kitty designs exclusive to McDonald’s

starting from 7^th November 2013, Thursday

Are You A Hello Kitty Fan?

Relive popular fairytales from your childhood with McDonald’s Hello Kitty Fairy Tale Series featuring the iconic plush Japanese white bobtail cat! In April, McDonald’s brought back Hello Kitty after a seven year absence with the McDONALDLAND series, and come 7^th November Hello Kitty fans are in for another treat! With five exclusive limited edition plush toys to collect, the McDonald’s Hello Kitty Fairy Tale Series is poised to excite collectors of all things cute and lovable with their arrival in Malaysia.

This time around Hello Kitty is set to entertain you and your friends by taking on the guise of characters from five popular fairy tales around the world:

7^th – 13^th Nov: The Ugly Duckling story by Hans Christian Andersen, Denmark

14^th – 20^th Nov:  The Frog Prince story by the Brothers Grimm. Germany

21^st – 27^th Nov:  The Wizard of Oz story by L. Frank Baum, United States

28^th Nov – 4^th Dec: Little Red Riding Hood story by Charles Perraut. France

5^th Dec – 11^th Dec: Singing Bone story by the Brothers Grimm, Germany

Each design, which comes in a special collector’s storybook-themed box, will be launched every week beginning from 7th November 2013, Thursday.

“At McDonald’s we are constantly attuned to what our customers want - providing the best value and dining experience for Malaysians in a way that is unique to us. The popularity of the McDONALDLAND designs earlier this year proves that Hello Kitty has always been popular – generations of Malaysians have been entertained by the Japanese bobtail cat,” said Stephen Chew, Managing Director of McDonald’s Malaysia.

“Fans of Hello Kitty in Malaysia, the wait is finally over. For the next five weeks beginning 7th November, you have five good reasons to enjoy a great, wholesome dining experience with your family, friends and a limited edition Hello Kitty plushy at an affordable price of RM9.95, only at McDonald's,” he added.

‘How do I get ‘em all?’

These exclusive official Sanrio Hello Kitty plushies are only available for a limited time and in limited quantities and are exclusive to McDonald’s. Each of the McDonald’s Hello Kitty Fairy Tale plushies are available for only RM9.95 with the purchase of any McValue Meal.

Purchasing Mechanics

• The McDonald’s Hello Kitty Fairy Tales Series promotion is available at Front Counter, Drive-Thru, McDelivery 1300-13-1300 and Web Ordering Service.

Availability of McDonald’s Hello Kitty Fairy Tales Series Promotion

• Toy designs will be available starting Thursday, 7 November 2013 from 12.00 midnight onwards for 24-hour McDonald’s restaurants.
• For the rest of our restaurants, the toys will be available at the start of its business hour on Thursday, 7 November 2013.
• The Hello Kitty Fairy Tales Series plush toys are only available while stocks last.